Who does this bro think he is? Damn his straight-up handsomeness. Damn his tan and his micro-beard. And damn his all-Needles summer get-up. What’s he fucking looking at over there? I bet nothing. I bet the photographer just said, “tilt your head to one side… Read More
New year is all sorts of confusing. Post Christmas, the wallet is still bruised. But the sales are on and there are stone cold bargains to swag. My boo is telling me some sale boots I’m considering look like something Mr Tumnus would wear. But… Read More
The intrepid menswearist always has an eye out for the freshness – different ways to wear stuff, new garms, original details. Ultimately, it’s about finding new takes, that when deployed in the field, make other bros feel inadequate. Healthy living dudes. So, peep my selection… Read More
I’m a fucking urban warrior me. All day every day… I’m ignoring the lame-ass Reiss sponsored posts in my social feed. I’m rocking multiple episodes of Vera in one sitting. I’m down Asda swagging the ‘rollbacks’ and the ‘price freezes’, loading up on 50p packs… Read More
There are ‘shorts’. And there are ‘dress shorts’. You wear shorts when it’s hot and you want to lie in a park, sit on a beach, or run around with a hoop and stick and play one of those sports I’ve read about. You wear… Read More
