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I don’t buy a lot of blankets

Where do you stand on the idea of ‘wearing’ a blanket? I guess unremarkably, I tend to stand lying down underneath one. I find when accessorised with pillows and a bed they create a useful environment for nodding the fuck off. Junya Watanabe is going a different route here. This heavily embellished piece of homewear, is apparently also bodywear. So you could be curled up underneath it on the sofa watching Take Me Out: The Gossip, before throwing it over your shoulders for a quick livener down the pub. I’m pretty sure that’s exactly what Mr Watanabe has in mind.


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As is sadly often the case, there’s not much on Goodhood’s site to give you a sense of why this thing exists. It’s a 100% cotton base blanket, it’s got a 100% Polyester Fringe, it’s made of linen blend patchwork, it’s 155cm x 90cm and it’s got a crocodile on it. That’ll be 660 quid please.

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Maybe 660 quid for a blanket is the norm? I don’t buy a lot of blankets. But I can’t help feeling a bit like, 660 quid is quite a lot for a blanket. And as such, I do wish stores would spend a bit more time giving me some backstory – just some flannel about it being the year of the crocodile for some obscure tribe in Kenya or something. If I’m going to drop £660 on a blanket, the least they can do is insult my intelligence with some superficial, under-researched, inspirational-puff. Goodhood should take a lesson from the grammatical wizards over at Union.

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