Sweet Christmas. The lovable maniacs over at Japanese brand Son Of The Cheese don’t dick about. When they set their minds to creating a shirt to set the human soul on fire they see it through. It’s the third in a trilogy of posts about… Read More
I never wear hoodies. Even more rarely do I wear a hoodie featuring a large, poorly drawn image of a woman drinking Tango and the tagline ‘Son of the Cheese’. I feel like, in many respects this garment doesn’t fully represent my brand values as… Read More
You know when you read an online list feature and all the comments are from bros huffing, “I can’t believe you didn’t mention X“, or, “how is this a proper list without Y?” I hate that shit. Which makes it all the more surprising that… Read More
