I’m finding this guy’s facial expression rather difficult to read. On the one hand it’s probably just the appropriately imperious gaze of a man chosen to represent Garbstore. It’s one of London’s more progressive men’s retailers after all, so an austere, no-nonsense demeanour is probably called for. On the other hand, I wonder if, deep down, he’s just a little perplexed; maybe he’s trying to figure out how he ended up in front of a camera wearing a long shirt featuring a cartoon Mariachi band.

It’s a tough job, standing up wearing a shirt. But, as they say, someone (in this instance that dude) has to do it. And I would say, as something of an amateur expert in the art of pictures of blokes standing up wearing expensive casual wear, he’s performing the task admirably. He’s successfully standing up. And he’s inarguably wearing the shirt. That he boasts the hair of an Afghan Hound is just the icing on an already moist sponge. I just can’t shake the feeling that, behind those eyes, he’s not entirely committed to his shirt’s embroidered ensemble.

If you’re interested, this piece is by Netherlandian outfit J-B-J (Jupe by Jackie) and has apparently been created in partnership with Indian artisans. But let’s be frank, at this stage of the menswear game, if a garment isn’t manufactured in conjunction with some obscure group of craftspeople, it might as well be just another straight-to-landfill Boohoo atrocity. Every decent brand appears to have a squad of artisans on speed-dial these days; primed and ready to add a touch of authenticity to the marketing mix. I mean masterful creativity to the garment.

Fuck me, I bore myself with my own cynicism sometimes. Christ alone knows how you feel. Anyway, it’s 150 Boris Pounds over at Garbstore. A lot of cotton, a bit of wool and a cartoon Mariachi band, who look oddly upset. Have at it.